Hyderabad,India, August: Reliance Retail launched its hypermarket under the brand name “Reliance Mart” at H.No 8-1-348/1, Liberty Plaza, Shaikpet, Tolichowki, near Galaxy Theatre. After the successful launch of hypermarkets in Tirupati, Gurgaon, Bangalore and two hypermarkets in Gujarat at Ahmedabad and Jamnagar, this is the second Reliance Mart to be launched in Andhra Pradesh.

The 1^st of its kind in Hyderabad, ‘Reliance Mart’ spread across 50,000 sq. ft square feet of shopping area will provide the shoppers a never before experienced shopping delight.

The store will carry a range of over 11,000 products catering to the needs of the entire family. Shoppers will have the option to choose from a wide array of products in every category ranging from fresh produce, daily needs, home, books and music, gifts and toys, footwear, auto, eyewear, apparel, cosmetics and fragrances, electronics, vast variety of furniture, furnishing & décor, computers and entertainment, health and wellness products. For customer convenience, in addition to other products & services Reliance Mart also offers fashion jewellery, Hyderabad pearls & other accessories for women, telecom related services and easy consumer finance.                                                     

Commenting on the launch of this new format, Mr. Raghu Pillai, President and CEO - Operations and Strategy, Reliance Retail said “The launch of Reliance Mart at Hyderabad, will provide an international shopping experience to all our customers at unmatched affordability, guaranteed quality and choice of products and services. The Reliance Mart marks another milestone in our effort to unleash the retail revolution in India”.  

The store plan, atmosphere and layout has been designed specifically to provide the customer ease and comfort while shopping. Reliance Mart has 12 check out counters and 3 express check out counters aimed at reducing the customer wait time. The store will remain open from 10:00 a.m. to 10:00 p.m. seven days a week, serviced by over 145 highly skilled and trained customer sales representatives.   

Reliance Mart offers its customers, "RelianceOne", Membership & Loyalty program, designed to deliver customized benefits to frequent shoppers. Under this scheme, customers can earn RelianceOne Points on all shopping in the store which can be redeemed after accumulation. RelianceOne already has a membership base of more than 3.5 million customers.   

Reliance Mart, truly promises to give its customers a wonderful and comfortable shopping experience.