Your favourite brand, Arrow is dressed up in a new look
Catch glimpses of the Somajiguda store

Hyderabad|India|October'2009: Change is in the air! Hyderabad has a new fashion destination bringing in International fashion trends and its signature craftsmanship - at the revamped Arrow store at Somajiguda. Styled according to Arrow’s new retail format, this flagship store gives a lifestyle feel, as it showcases a fine combination of consumer tastes and preferences, convenience and visual appeal.

Commenting on the relaunch, Mr. Suresh J, CEO, Arvind Brands said, “The new store will offer the latest Arrow collections with the aim of maximizing your shopping convenience. Hyderabad is a very important market for us and we are promising our customers the very best – in service, style and comfort.”

The Arrow store in Somajiguda has been designed, keeping in mind 3 spaces: Sport - which houses the leisure range from Arrow. Formal - where one can choose from an entire range of formal clothing and accessories and Suits – where you can choose from a large range of Classic and Italian suits and jackets. The wide product portfolio ensures that each customer experiences the brand’s craftsmanship, fashion and style. Customers will also be offered The Arrow Aristocracy–the rewarding loyalty program at this store.

Currently displaying the latest Autumn Winter 09’ collections from Arrow Premium, Classic, Urban and Sport for men, the Arrow store is located at M/S Abdul Khader,6-3-885/7/B, Somajiguda, Secunderabad - 500 004.


Arrow Company, a part of Phillips – Van Heusen Corporation, USA. PVH also owns international premium brands such as Calvin Klein, Kenneth Cole and Izod.

Arrow began operations in the USA in 1851 and soon established itself as a leader in men’s fashion. Today, Arrow remains America’s best-loved shirt brand and is synonymous with elegance and class. For over 150 years the Arrow shirt has been crafted from the finest fabrics and designed with attention to the smallest detail. Arrow accessories and inner wear are also an integral part of the brand’s offerings. The Arrow wardrobe is available in four ranges – Premium, Classic, Sport and Urban. Through the years, Arrow’s expertise and continuous monitoring of fashion trends and customer needs has put the brand at the forefront of the ever-changing apparel market.
 

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Reachout's News Bureau
 October' 2009